Publicfuture
publicfuture.com
PUBLIC FUTURE is a fashion brand selling contemporary clothing including t-shirts and work uniforms, alongside branded merchandise such as photobooks. The store emphasizes participatory design and cultural commentary through its product offerings and educational content.
Products
6
Collections
3
Pages
2
Blog Posts
15
CommerceRank Score
Overall store health assessment based on 5 key factors
59/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 24 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Fashion & Clothing Ranking
#2 / 2989
Top 0% in category
Category Avg Performance
57
+19 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#3 in Fashion & Clothing
Top 0% of stores
99% below average
6 products vs 819 avg
Faster than 100% of Fashion & Clothing stores
PageSpeed score: 76/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
99% below average
avg
97% below average
avg
95% below average
avg
53% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (2 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Fashion & Clothing Stores
Other fashion & clothing stores with similar size
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About Publicfuture
Publicfuture is a fashion & clothing ecommerce store built on shopify and operating in LT. The store currently offers 6 products organized across 3 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Publicfuture uses the Debut theme from the Shopify Theme Store. This theme choice is used by 8% of fashion & clothing stores.
Performance Analysis
Based on Google PageSpeed Insights, Publicfuture achieves a performance score of 76/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 92/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Publicfuture has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Publicfuture ranks #3 out of 4419 stores we track. This places them in the top 0% of fashion & clothing stores by product catalog size.
Last scanned
Feb 23, 2026
