Rhodeskin
rhodeskin.com
Rhode Skin is a skincare-focused brand by Hailey Rhode Bieber offering dermatologist-developed products including peptide lip tints, pocket blushes, and lip cases designed to nourish the skin barrier while providing cosmetic benefits like instant dewy glow and natural flush.
Performance Needs Attention
This store scores 16/100 on PageSpeed, which is below the recommended threshold of 50. The Largest Contentful Paint (LCP) is particularly slow. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
400
+48Collections
480
Pages
184
-8Blog Posts
112
CommerceRank Score
Overall store health assessment based on 5 key factors
45/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 38 points below Beauty & Skincare category average (54)
- Fix LCP: Largest Contentful Paint is poor - optimise hero images and fonts
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#16184 / 16375
Faster than 1% of stores
Beauty & Skincare Ranking
#844 / 859
Top 98% in category
Category Avg Performance
54
-38 below avg
Category Avg LCP
2.1s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
4.2s
Largest Contentful Paint
0.140
Cumulative Layout Shift
280ms
Interaction to Next Paint
Additional Metrics
3.3s
First Contentful Paint
742ms
Time to First Byte
15.1s
Speed Index
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#99 in Beauty & Skincare
Top 9% of stores
10% below average
400 products vs 445 avg
Slower than 98% of Beauty & Skincare stores
PageSpeed score: 16/100
+48 products
Over the past month
No BNPL options
60% of Beauty & Skincare stores offer PayPal
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
10% below average
avg
674% above average
avg
458% above average
avg
115% above average
avg
Category Intelligence
How Rhodeskin compares to other beauty & skincare stores
Insights
- 60% of Beauty & Skincare stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Growing (+14%)
Added 48 products last month
1+ year
Since Dec 2024
Top 10% largest catalog
Top 9% by catalog size
high
Strong content (112 blogs, 184 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Mar 2025
Mar 2025
Mar 2025
Theme changed from 2025-01-28 - TVG - RC [Lip Shape Bundle ATC] to 2025-02-17 - TVG - RC [Rebuy Accessibility]
Jan 2025
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About Rhodeskin
Rhodeskin is a beauty & skincare ecommerce store built on shopify and operating in US. The store currently offers 400 products organized across 480 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Rhodeskin uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Rhodeskin achieves a performance score of 16/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Rhodeskin has not implemented a third-party review platform. Compared to other beauty & skincare stores, 60% of beauty & skincare stores offer paypal
Competitive Positioning
Within the Beauty & Skincare category, Rhodeskin ranks #99 out of 1155 stores we track. This places them in the top 9% of beauty & skincare stores by product catalog size. Over the past month, the store has grown its catalog by 48 products.
Last scanned
Feb 18, 2026
