Riiroo
riiroo.com
RiiRoo is a UK-based specialty retailer of battery-electric ride-on toys for children, including ride-on cars, motorbikes, and scooters. The store offers products across multiple age ranges (up to 12+ years) and battery voltage options, with a focus on quality children's ride-on vehicles and dedicated customer support.
Performance Needs Attention
This store scores 37/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
2,425
Collections
487
Pages
254
Blog Posts
720
CommerceRank Score
Overall store health assessment based on 5 key factors
75/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 22 points below Toys & Games category average (59)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#14595 / 16375
Faster than 11% of stores
Toys & Games Ranking
#269 / 293
Top 92% in category
Category Avg Performance
59
-22 below avg
Category Avg LCP
1.6s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
1.7s
Largest Contentful Paint
0.000
Cumulative Layout Shift
146ms
Interaction to Next Paint
Additional Metrics
1.4s
First Contentful Paint
374ms
Time to First Byte
10.0s
Speed Index
Store Audit
Actionable insights compared to 465 Toys & Games stores
#67 in Toys & Games
Top 14% of stores
15% above average
2,425 products vs 2,106 avg
Slower than 92% of Toys & Games stores
PageSpeed score: 37/100
Category Benchmarks
Compared to 465 stores in Toys & Games
15% above average
avg
494% above average
avg
1714% above average
avg
2471% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Larger than 75% of category
Top 14% by catalog size
high
Strong content (720 blogs, 254 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Mature
Store Timeline & History
Feb 2026
Similar Toys & Games Stores
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About Riiroo
Riiroo is a toys & games ecommerce store built on shopify and operating in GB. The store currently offers 2,425 products organized across 487 collections, making it larger than average for the toys & games category.
Theme and Design
Riiroo uses the Concept theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Riiroo achieves a performance score of 37/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 100/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Riiroo uses judge.me for customer reviews and offers PayPal, Klarna, Clearpay, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Toys & Games category, Riiroo ranks #67 out of 465 stores we track. This places them in the top 14% of toys & games stores by product catalog size.
Last scanned
Feb 20, 2026
