Rokandwag
rokandwag.com
Rok & Wag is a specialty pet retailer offering quality canine merchandise and gifts curated specifically for Border Terrier enthusiasts and their dogs. The store provides branded swag and accessories targeted at owners of small dog breeds with distinctive personalities.
Products
19
Collections
8
Pages
5
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
41/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 56 points below Pet Supplies category average (56)
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#16320 / 16375
Faster than 0% of stores
Pet Supplies Ranking
#372 / 372
Top 100% in category
Category Avg Performance
56
Score unavailable
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
7.9s
Speed Index
Store Audit
Actionable insights compared to 576 Pet Supplies stores
#409 in Pet Supplies
Below 71% of stores
95% below average
19 products vs 411 avg
Category Benchmarks
Compared to 576 stores in Pet Supplies
95% below average
avg
82% below average
avg
76% below average
avg
93% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Below average catalog size
Top 71% by catalog size
low
Basic content (5 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Pet Supplies Stores
Other pet supplies stores with similar size
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About Rokandwag
Rokandwag is a pet supplies ecommerce store built on shopify and operating in GB. The store currently offers 19 products organized across 8 collections, making it comparable in size for the pet supplies category.
Theme and Design
Rokandwag uses the Brooklyn theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Rokandwag has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Pet Supplies category, Rokandwag ranks #409 out of 576 stores we track. This places them in the top 71% of pet supplies stores by product catalog size.
Last scanned
Feb 20, 2026
