Rugsandstuff
rugsandstuff.co.uk
Rugs and Stuff is a UK-based homeware retailer specializing in high-quality, handcrafted shaggy flokati rugs made in Greece, along with rug anti-slip underlays and bespoke cutting services. The store focuses on exclusive, carefully selected lounge and bedroom rugs for discerning customers.
Products
12
Collections
4
Pages
8
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
61/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
- Expand product catalog to improve store authority
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Homeware Ranking
#1 / 457
Top 0% in category
Category Avg Performance
58
+1 above avg
Category Avg LCP
2.0s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
0.9s
Largest Contentful Paint
0.000
Cumulative Layout Shift
99ms
Interaction to Next Paint
Additional Metrics
0.7s
First Contentful Paint
—
Time to First Byte
4.3s
Speed Index
Store Audit
Actionable insights compared to 673 Homeware stores
#2 in Homeware
Top 0% of stores
99% below average
12 products vs 898 avg
Faster than 100% of Homeware stores
PageSpeed score: 59/100
Category Benchmarks
Compared to 673 stores in Homeware
99% below average
avg
95% below average
avg
60% below average
avg
90% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (8 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Homeware Stores
Other homeware stores with similar size
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About Rugsandstuff
Rugsandstuff is a homeware ecommerce store built on shopify and operating in GB. The store currently offers 12 products organized across 4 collections, making it comparable in size for the homeware category.
Theme and Design
Rugsandstuff uses the Debut theme from the Shopify Theme Store. This theme choice is used by 8% of homeware stores.
Performance Analysis
Based on Google PageSpeed Insights, Rugsandstuff achieves a performance score of 59/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Rugsandstuff uses TrustPilot for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Homeware category, Rugsandstuff ranks #2 out of 673 stores we track. This places them in the top 0% of homeware stores by product catalog size.
Last scanned
Feb 22, 2026
