Scentedlondon
scentedlondon.co.uk
Scented London is a perfume retailer specializing in premium fragrance collections, including brands like HAJAR and Junaid. The store offers a curated selection of eau de parfum and cologne products for both men and women, with an emphasis on luxury scent experiences.
Products
227
Collections
24
Pages
5
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
58/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Perfume & Cologne Ranking
#2 / 89
Top 2% in category
Category Avg Performance
55
-2 below avg
Category Avg LCP
2.1s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.2s
Largest Contentful Paint
0.000
Cumulative Layout Shift
82ms
Interaction to Next Paint
Additional Metrics
0.9s
First Contentful Paint
344ms
Time to First Byte
6.6s
Speed Index
Store Audit
Actionable insights compared to 127 Perfume & Cologne stores
#1 in Perfume & Cologne
Top 1% of stores
69% below average
227 products vs 723 avg
Faster than 98% of Perfume & Cologne stores
PageSpeed score: 53/100
Category Benchmarks
Compared to 127 stores in Perfume & Cologne
69% below average
avg
52% below average
avg
80% below average
avg
97% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
low
Basic content (5 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Perfume & Cologne Stores
Other perfume & cologne stores with similar size
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About Scentedlondon
Scentedlondon is a perfume & cologne ecommerce store built on shopify and operating in GB. The store currently offers 227 products organized across 24 collections, making it comparable in size for the perfume & cologne category.
Theme and Design
Scentedlondon uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Scentedlondon achieves a performance score of 53/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Scentedlondon has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Perfume & Cologne category, Scentedlondon ranks #1 out of 127 stores we track. This places them in the top 1% of perfume & cologne stores by product catalog size.
Last scanned
Feb 22, 2026
