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Silvermelt

shopify

silvermelt.co.uk

SilverMelt is a jewelry brand created by two 90s enthusiasts that specializes in nostalgic-inspired silver jewelry, including necklaces and rings with modern design elements. The store offers contemporary pieces with retro aesthetic appeal, featuring products like choker necklaces and stackable jewelry collections.

Visit Store

Products

37

Collections

6

Pages

5

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

43/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack0/20 (Minimal)
theme12/15 (Popular theme)
content9/15 (Good)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Jewellery & Watches Ranking

#1 / 758

Top 0% in category

Category Avg Performance

57

+5 above avg

Category Avg LCP

1.8s

62

Performance

84

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#6 in Jewellery & Watches

Top 1% of stores

95% below average

37 products vs 802 avg

Faster than 100% of Jewellery & Watches stores

PageSpeed score: 62/100

No BNPL options

64% of Jewellery & Watches stores offer PayPal

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products37 / avg 802

95% below average

avg

Collections6 / avg 72

92% below average

avg

Pages5 / avg 28

82% below average

avg

Blog Posts3 / avg 46

93% below average

avg

Category Intelligence

How Silvermelt compares to other jewellery & watches stores

Theme Adoption

0%

of Jewellery & Watches stores use this theme

Insights

  • 64% of Jewellery & Watches stores offer PayPal

Theme & Design

Theme Name

Brooklyn

Type

Theme Store

Theme Store ID

730

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

low

Basic content (5 pages)

Tech Stack Maturity

Basic stack

No review platform (25% of category uses one)No BNPL detected (69% of category offers BNPL)

Business Sophistication

Early stage

InternationalLegacy Theme

Store Timeline & History

Feb 2026

37 products6 collections5 pages3 blogs

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About Silvermelt

Silvermelt is a jewellery & watches ecommerce store built on shopify and operating in DE. The store currently offers 37 products organized across 6 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Silvermelt uses the Brooklyn theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Silvermelt achieves a performance score of 62/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 84/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Silvermelt has not implemented a third-party review platform. Compared to other jewellery & watches stores, 64% of jewellery & watches stores offer paypal

Competitive Positioning

Within the Jewellery & Watches category, Silvermelt ranks #6 out of 1082 stores we track. This places them in the top 1% of jewellery & watches stores by product catalog size.

Last scanned

Feb 22, 2026

Silvermelt | Jewellery & Watches Store Analysis | CommerceRank