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Splashwines

shopify

splashwines.com

Splash Wines is an online wine retailer specializing in wine sales with options for curated cases, custom case building, and wine subscriptions. The family-owned company emphasizes competitive pricing, free shipping, and positions itself as America's top-reviewed online wine merchant.

Food & Drink
Bespoke
US / USD
Yotpo
PayPal +1
Visit Store

Performance Needs Attention

This store scores 38/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

3,776

Collections

159

Pages

826

Blog Posts

11

CommerceRank Score

Overall store health assessment based on 5 key factors

B

75/100

performance5/25 (Poor)
catalog25/25 (Large catalog)
tech Stack20/20 (Complete)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 18 points below Food & Drink category average (56)

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#14401 / 16375

Faster than 12% of stores

Food & Drink Ranking

#1190 / 1334

Top 89% in category

Category Avg Performance

56

-18 below avg

Category Avg LCP

1.7s

Slower than avg

38

Performance

97

Accessibility

100

SEO

Core Web Vitals

LCPgood

1.9s

Largest Contentful Paint

CLSgood

0.100

Cumulative Layout Shift

INPgood

137ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.4s

First Contentful Paint

TTFBgood

481ms

Time to First Byte

SIpoor

11.2s

Speed Index

Store Audit

Actionable insights compared to 1794 Food & Drink stores

#25 in Food & Drink

Top 1% of stores

1507% above average

3,776 products vs 235 avg

Slower than 89% of Food & Drink stores

PageSpeed score: 38/100

Category Benchmarks

Compared to 1794 stores in Food & Drink

Products3,776 / avg 235

1507% above average

avg

Collections159 / avg 34

368% above average

avg

Pages826 / avg 18

4489% above average

avg

Blog Posts11 / avg 46

76% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Reviews Platform

Yotpo

Payment / Finance

PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

7 months

Since Aug 2025

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

high

Strong content (11 blogs, 826 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Mature

International

Store Timeline & History

Aug 2025

3,776 products159 collections826 pages11 blogs

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About Splashwines

Splashwines is a food & drink ecommerce store built on shopify and operating in US. The store currently offers 3,776 products organized across 159 collections, making it larger than average for the food & drink category.

Theme and Design

Splashwines uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Splashwines achieves a performance score of 38/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Splashwines uses Yotpo for customer reviews and offers PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Food & Drink category, Splashwines ranks #25 out of 1794 stores we track. This places them in the top 1% of food & drink stores by product catalog size.

Last scanned

Feb 18, 2026

Splashwines | Food & Drink Store Analysis | CommerceRank