Products
13,965
Collections
1,436
Pages
13
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
67/100
Store Audit
Actionable insights compared to 34432 General stores
#241 in General
Top 1% of stores
1663% above average
13,965 products vs 792 avg
Category Benchmarks
Compared to 34432 stores in General
1663% above average
avg
2334% above average
avg
35% below average
avg
94% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Mar 2026
Top 10% largest catalog
Top 1% by catalog size
low
Basic content (13 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Mar 2026
Similar General Stores
Other general stores with similar size
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About Supermug
Supermug is a general ecommerce store built on shopify and operating in GB. The store currently offers 13,965 products organized across 1,436 collections, making it larger than average for the general category.
Theme and Design
Supermug uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Supermug uses Yotpo for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the General category, Supermug ranks #241 out of 34432 stores we track. This places them in the top 1% of general stores by product catalog size.
Last scanned
Mar 24, 2026
