Thehappycross Stitcher
thehappycross-stitcher.com
The Happy Cross Stitcher is a UK-based retailer specializing in cross stitch kits, embroidery kits, tapestry kits, and needlework supplies for crafters of all skill levels. The store offers a wide range of themed kits including animals, landscapes, seasonal designs, and beginner projects, with family-run customer service and expert advice available by telephone.
Products
5,574
+7Collections
170
Pages
9
Blog Posts
28
CommerceRank Score
Overall store health assessment based on 5 key factors
81/100
Top Recommendations
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Arts & Crafts Ranking
#7 / 708
Top 1% in category
Category Avg Performance
60
+18 above avg
Category Avg LCP
1.8s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
0.7s
Largest Contentful Paint
0.000
Cumulative Layout Shift
62ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1004 Arts & Crafts stores
#4 in Arts & Crafts
Top 0% of stores
488% above average
5,574 products vs 948 avg
Faster than 99% of Arts & Crafts stores
PageSpeed score: 78/100
+7 products
Over the past month
Category Benchmarks
Compared to 1004 stores in Arts & Crafts
488% above average
avg
240% above average
avg
40% below average
avg
13% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (9 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Feb 2026
Similar Arts & Crafts Stores
Other arts & crafts stores with similar size
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About Thehappycross Stitcher
Thehappycross Stitcher is a arts & crafts ecommerce store built on shopify and operating in DE. The store currently offers 5,574 products organized across 170 collections, making it larger than average for the arts & crafts category.
Theme and Design
Thehappycross Stitcher uses the Craft theme from the Shopify Theme Store. This theme choice is used by 4% of arts & crafts stores.
Performance Analysis
Based on Google PageSpeed Insights, Thehappycross Stitcher achieves a performance score of 78/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Thehappycross Stitcher has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Arts & Crafts category, Thehappycross Stitcher ranks #4 out of 1004 stores we track. This places them in the top 0% of arts & crafts stores by product catalog size. Over the past month, the store has grown its catalog by 7 products.
Last scanned
Feb 23, 2026
