Tilleytree
tilleytree.co.uk
TilleyTree offers a curated selection of personalized wooden gifts, cards, and keepsakes featuring laser-engraved designs. Their product range includes bespoke wedding invitations, nursery décor, milestone cards, pet keepsakes, and occasion-specific gifts for birthdays, anniversaries, and celebrations.
Performance Needs Attention
This store scores 39/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
650
Collections
56
Pages
29
Blog Posts
7
CommerceRank Score
Overall store health assessment based on 5 key factors
74/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 20 points below Gifts & Hampers category average (59)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#14188 / 16375
Faster than 13% of stores
Gifts & Hampers Ranking
#792 / 868
Top 91% in category
Category Avg Performance
59
-20 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
10.5s
Speed Index
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#274 in Gifts & Hampers
Top 21% of stores
37% below average
650 products vs 1,035 avg
Slower than 91% of Gifts & Hampers stores
PageSpeed score: 39/100
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
37% below average
avg
29% below average
avg
26% below average
avg
87% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Jan 2026
Larger than 75% of category
Top 21% by catalog size
low
Basic content (29 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Jan 2026
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About Tilleytree
Tilleytree is a gifts & hampers ecommerce store built on shopify and operating in GB. The store currently offers 650 products organized across 56 collections, making it comparable in size for the gifts & hampers category.
Theme and Design
Tilleytree uses the Impulse theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Tilleytree achieves a performance score of 39/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 88/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Tilleytree uses TrustPilot for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Gifts & Hampers category, Tilleytree ranks #274 out of 1277 stores we track. This places them in the top 21% of gifts & hampers stores by product catalog size.
Last scanned
Feb 18, 2026
