Tomhixson
tomhixson.co.uk
Tom Hixson is an online butcher specializing in premium meat delivery, offering exclusive cuts of beef, pork, and poultry from renowned brands including Wagyu, Rosendale, and Jack's Creek. The store provides nationwide delivery and membership subscription services such as their Steak Club offering.
Performance Needs Attention
This store scores 34/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
318
-315Collections
165
Pages
33
Blog Posts
64
CommerceRank Score
Overall store health assessment based on 5 key factors
70/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 22 points below Food & Drink category average (56)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#15047 / 16375
Faster than 8% of stores
Food & Drink Ranking
#1240 / 1334
Top 93% in category
Category Avg Performance
56
-22 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.5s
Largest Contentful Paint
0.000
Cumulative Layout Shift
119ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#194 in Food & Drink
Top 11% of stores
35% above average
318 products vs 235 avg
Slower than 93% of Food & Drink stores
PageSpeed score: 34/100
-283 products
Over the past 6 months
Category Benchmarks
Compared to 1794 stores in Food & Drink
35% above average
avg
385% above average
avg
83% above average
avg
39% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Declining (-47%)
Removed 315 products last month
1+ year
Since Mar 2025
Larger than 75% of category
Top 11% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Aug 2025
Jul 2025
Jun 2025
May 2025
Apr 2025
Mar 2025
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About Tomhixson
Tomhixson is a food & drink ecommerce store built on shopify and operating in GB. The store currently offers 318 products organized across 165 collections, making it larger than average for the food & drink category.
Theme and Design
Tomhixson uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 9% of food & drink stores.
Performance Analysis
Based on Google PageSpeed Insights, Tomhixson achieves a performance score of 34/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 91/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Tomhixson uses Yotpo for customer reviews and offers Settle, PayPal for payment flexibility.
Competitive Positioning
Within the Food & Drink category, Tomhixson ranks #194 out of 1794 stores we track. This places them in the top 11% of food & drink stores by product catalog size. Over the past 6 months, the store has reduced its catalog by 283 products.
Last scanned
Feb 18, 2026
