Back to Directory

Armstrongcountryfoods

shopify

armstrongcountryfoods.com

Armstrong Country Foods is a fresh food delivery service operating in Northern Ireland, offering locally-sourced meat (beef, lamb, pork, poultry), dairy products, fresh fruit and vegetables, frozen foods, bakery items, and prepared meal solutions including chip shop and takeaway-style options.

Food & Drink
Debut
GB / GBP
PayPal +1
Visit Store

Products

326

Collections

57

Pages

7

Blog Posts

2

CommerceRank Score

Overall store health assessment based on 5 key factors

C

63/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content11/15 (Good)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Food & Drink Ranking

#8 / 1334

Top 1% in category

Category Avg Performance

56

+8 above avg

Category Avg LCP

1.7s

Faster than avg

64

Performance

100

Accessibility

100

SEO

Core Web Vitals

LCPgood

1.2s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

87ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1794 Food & Drink stores

#4 in Food & Drink

Top 0% of stores

39% above average

326 products vs 235 avg

Faster than 99% of Food & Drink stores

PageSpeed score: 64/100

Category Benchmarks

Compared to 1794 stores in Food & Drink

Products326 / avg 235

39% above average

avg

Collections57 / avg 34

68% above average

avg

Pages7 / avg 18

61% below average

avg

Blog Posts2 / avg 46

96% below average

avg

Theme & Design

Theme Name

Debut

Type

Theme Store

Theme Store ID

796

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 0% by catalog size

Content Investment

low

Basic content (7 pages)

Tech Stack Maturity

Mature stack

No review platform (26% of category uses one)

Business Sophistication

Emerging

InternationalLegacy Theme

Store Timeline & History

Feb 2026

326 products57 collections7 pages2 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About Armstrongcountryfoods

Armstrongcountryfoods is a food & drink ecommerce store built on shopify and operating in GB. The store currently offers 326 products organized across 57 collections, making it larger than average for the food & drink category.

Theme and Design

Armstrongcountryfoods uses the Debut theme from the Shopify Theme Store. This theme choice is used by 11% of food & drink stores.

Performance Analysis

Based on Google PageSpeed Insights, Armstrongcountryfoods achieves a performance score of 64/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 100/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Armstrongcountryfoods has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Food & Drink category, Armstrongcountryfoods ranks #4 out of 1794 stores we track. This places them in the top 0% of food & drink stores by product catalog size.

Last scanned

Feb 23, 2026

Armstrongcountryfoods | Food & Drink Store Analysis | CommerceRank