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Umtmedia

shopify

umtmedia.com

UMTMedia is an online shopping store offering discounted products with next-day delivery options in the UK. The store's specific product focus cannot be determined from available homepage signals.

General
Bespoke
GB / GBP
PayPal
Visit Store

Performance Needs Attention

This store scores 49/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

20

Collections

17

Pages

11

Blog Posts

2

CommerceRank Score

Overall store health assessment based on 5 key factors

D

46/100

performance5/25 (Poor)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content11/15 (Good)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 14 points below General category average (63)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#11914 / 16375

Faster than 27% of stores

General Ranking

#229 / 270

Top 85% in category

Category Avg Performance

63

-14 below avg

Category Avg LCP

2.2s

49

Performance

77

Accessibility

85

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIneeds work

5.6s

Speed Index

Store Audit

Actionable insights compared to 34432 General stores

#23615 in General

Below 69% of stores

97% below average

20 products vs 792 avg

Slower than 85% of General stores

PageSpeed score: 49/100

Category Benchmarks

Compared to 34432 stores in General

Products20 / avg 792

97% below average

avg

Collections17 / avg 59

71% below average

avg

Pages11 / avg 20

45% below average

avg

Blog Posts2 / avg 31

94% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Below average catalog size

Top 69% by catalog size

Content Investment

low

Basic content (11 pages)

Tech Stack Maturity

Developing stack

No review platform (26% of category uses one)

Business Sophistication

Emerging

Store Timeline & History

Feb 2026

20 products17 collections11 pages2 blogs

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About Umtmedia

Umtmedia is a general ecommerce store built on shopify and operating in GB. The store currently offers 20 products organized across 17 collections, making it comparable in size for the general category.

Theme and Design

Umtmedia uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Umtmedia achieves a performance score of 49/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 77/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Umtmedia has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the General category, Umtmedia ranks #23615 out of 34432 stores we track. This places them in the top 69% of general stores by product catalog size.

Last scanned

Feb 19, 2026

Umtmedia | General Store Analysis | CommerceRank