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Wearwell

shopify

wearwell.cc

Wearwell Cycle Company is a premium British cycling apparel and accessories retailer established in 1889, offering specialized road cycling clothing including jerseys, bib shorts, baselayers, and cycling accessories like gloves, socks, and arm warmers alongside lifestyle wear.

Sports & Outdoors
Venue
LT / EUR
Zip (Quadpay)
Visit Store

Performance Needs Attention

This store scores 31/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

52

Collections

18

Pages

38

Blog Posts

28

CommerceRank Score

Overall store health assessment based on 5 key factors

D

49/100

performance5/25 (Poor)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content14/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 25 points below Sports & Outdoors category average (56)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#15541 / 16375

Faster than 5% of stores

Sports & Outdoors Ranking

#676 / 716

Top 94% in category

Category Avg Performance

56

-25 below avg

Category Avg LCP

1.7s

31

Performance

70

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIpoor

9.2s

Speed Index

Store Audit

Actionable insights compared to 1076 Sports & Outdoors stores

#653 in Sports & Outdoors

Below 61% of stores

95% below average

52 products vs 976 avg

Slower than 94% of Sports & Outdoors stores

PageSpeed score: 31/100

Category Benchmarks

Compared to 1076 stores in Sports & Outdoors

Products52 / avg 976

95% below average

avg

Collections18 / avg 153

88% below average

avg

Pages38 / avg 29

31% above average

avg

Blog Posts28 / avg 61

54% below average

avg

Category Intelligence

How Wearwell compares to other sports & outdoors stores

Theme Adoption

0%

of Sports & Outdoors stores use this theme

Finance Adoption

20%

of Sports & Outdoors stores use Zip (Quadpay)

Insights

  • 63% of Sports & Outdoors stores offer PayPal

Theme & Design

Theme Name

Venue

Type

Theme Store

Theme Store ID

836

Tech Stack

Platform

shopify

Payment / Finance

Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Below average catalog size

Top 61% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Developing stack

No review platform (29% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

52 products18 collections38 pages28 blogs

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About Wearwell

Wearwell is a sports & outdoors ecommerce store built on shopify and operating in LT. The store currently offers 52 products organized across 18 collections, making it comparable in size for the sports & outdoors category.

Theme and Design

Wearwell uses the Venue theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Wearwell achieves a performance score of 31/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 70/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Wearwell has not implemented a third-party review platform and offers Zip (Quadpay) for payment flexibility. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal

Competitive Positioning

Within the Sports & Outdoors category, Wearwell ranks #653 out of 1076 stores we track. This places them in the top 61% of sports & outdoors stores by product catalog size.

Last scanned

Feb 19, 2026

Wearwell | Sports & Outdoors Store Analysis | CommerceRank