Whitstablemarine
whitstablemarine.co.uk
Whitstable Marine is a sailing and water sports retailer offering boat parts, sailing accessories, pulley blocks, kayaks, and sailing clothing. As Kent's leading sailing shop, they stock a comprehensive range of equipment for sailboats, dinghies, yachts, and water sports enthusiasts.
Performance Needs Attention
This store scores 15/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
1,461
Collections
149
Pages
15
Blog Posts
4
CommerceRank Score
Overall store health assessment based on 5 key factors
63/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 41 points below Sports & Outdoors category average (56)
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#16201 / 16375
Faster than 1% of stores
Sports & Outdoors Ranking
#708 / 716
Top 99% in category
Category Avg Performance
56
-41 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
1.9s
Largest Contentful Paint
0.050
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
1.2s
First Contentful Paint
—
Time to First Byte
9.3s
Speed Index
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#131 in Sports & Outdoors
Top 12% of stores
50% above average
1,461 products vs 976 avg
Slower than 99% of Sports & Outdoors stores
PageSpeed score: 15/100
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
50% above average
avg
3% below average
avg
48% below average
avg
93% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Larger than 75% of category
Top 12% by catalog size
low
Basic content (15 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
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About Whitstablemarine
Whitstablemarine is a sports & outdoors ecommerce store built on shopify and operating in ES. The store currently offers 1,461 products organized across 149 collections, making it larger than average for the sports & outdoors category.
Theme and Design
Whitstablemarine uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Whitstablemarine achieves a performance score of 15/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 74/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Whitstablemarine has not implemented a third-party review platform and offers PayPal, Tamara for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Whitstablemarine ranks #131 out of 1076 stores we track. This places them in the top 12% of sports & outdoors stores by product catalog size.
Last scanned
Feb 19, 2026
