Wilderbotanics
wilderbotanics.com
Wilder Botanics is an organic, plant-based wellness brand specializing in natural health products including herbal tinctures, flower essences, bath products, face and body oils, and herbal teas. The store emphasizes holistic wellness and natural remedies, organizing products around wellness rituals and health benefits rather than traditional cosmetics.
Performance Needs Attention
This store scores 46/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
271
Collections
145
-5Pages
65
Blog Posts
205
+5CommerceRank Score
Overall store health assessment based on 5 key factors
65/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 11 points below Health & Wellness category average (57)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#12669 / 16375
Faster than 23% of stores
Health & Wellness Ranking
#287 / 378
Top 76% in category
Category Avg Performance
57
-11 below avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.6s
Largest Contentful Paint
0.000
Cumulative Layout Shift
112ms
Interaction to Next Paint
Additional Metrics
0.8s
First Contentful Paint
489ms
Time to First Byte
8.3s
Speed Index
Store Audit
Actionable insights compared to 593 Health & Wellness stores
#74 in Health & Wellness
Top 12% of stores
28% above average
271 products vs 212 avg
Slower than 76% of Health & Wellness stores
PageSpeed score: 46/100
-34 products
Over the past 6 months
Category Benchmarks
Compared to 593 stores in Health & Wellness
28% above average
avg
400% above average
avg
160% above average
avg
294% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Declining (-11%)
1+ year
Since Jan 2025
Larger than 75% of category
Top 12% by catalog size
high
Strong content (205 blogs, 65 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Jul 2025
Jun 2025
May 2025
Apr 2025
Mar 2025
Mar 2025
Similar Health & Wellness Stores
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About Wilderbotanics
Wilderbotanics is a health & wellness ecommerce store built on shopify and operating in GB. The store currently offers 271 products organized across 145 collections, making it larger than average for the health & wellness category.
Theme and Design
Wilderbotanics uses the Pipeline theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Wilderbotanics achieves a performance score of 46/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 80/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Wilderbotanics uses judge.me for customer reviews and offers Pipe, PayPal for payment flexibility.
Competitive Positioning
Within the Health & Wellness category, Wilderbotanics ranks #74 out of 593 stores we track. This places them in the top 12% of health & wellness stores by product catalog size. Over the past 6 months, the store has reduced its catalog by 34 products.
Last scanned
Feb 18, 2026
