Xxlandco
xxlandco.com
XXL Scrunchie & Co is a family-owned Canadian accessories brand offering handmade hair products, including oversized scrunchies in 200+ colors, claw clips, bows, and satin pillowcases designed for hair protection and style.
Performance Needs Attention
This store scores 26/100 on PageSpeed, which is below the recommended threshold of 50. The Largest Contentful Paint (LCP) is particularly slow. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
832
-2Collections
226
Pages
72
Blog Posts
32
CommerceRank Score
Overall store health assessment based on 5 key factors
65/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 31 points below Jewelry & Accessories category average (57)
- Fix LCP: Largest Contentful Paint is poor - optimise hero images and fonts
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#15925 / 16375
Faster than 3% of stores
Jewelry & Accessories Ranking
#505 / 514
Top 98% in category
Category Avg Performance
57
-31 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
4.8s
Largest Contentful Paint
0.000
Cumulative Layout Shift
182ms
Interaction to Next Paint
Additional Metrics
3.9s
First Contentful Paint
964ms
Time to First Byte
14.6s
Speed Index
Store Audit
Actionable insights compared to 679 Jewelry & Accessories stores
#86 in Jewelry & Accessories
Top 13% of stores
8% above average
832 products vs 770 avg
Slower than 98% of Jewelry & Accessories stores
PageSpeed score: 26/100
-62 products
Over the past 6 months
Category Benchmarks
Compared to 679 stores in Jewelry & Accessories
8% above average
avg
352% above average
avg
324% above average
avg
23% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Declining (-7%)
Removed 2 products last month
1+ year
Since Feb 2025
Larger than 75% of category
Top 13% by catalog size
high
Strong content (32 blogs, 72 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Jul 2025
Jul 2025
May 2025
May 2025
Mar 2025
Mar 2025
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About Xxlandco
Xxlandco is a jewelry & accessories ecommerce store built on shopify and operating in CA. The store currently offers 832 products organized across 226 collections, making it larger than average for the jewelry & accessories category.
Theme and Design
Xxlandco uses the Impulse theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Xxlandco achieves a performance score of 26/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 91/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Xxlandco has not implemented a third-party review platform and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Jewelry & Accessories category, Xxlandco ranks #86 out of 679 stores we track. This places them in the top 13% of jewelry & accessories stores by product catalog size. Over the past 6 months, the store has reduced its catalog by 62 products.
Last scanned
Feb 18, 2026
