Bella Boos
bella-boos.co.uk
Bella Boos is an independent fashion accessories and jewellery retailer offering a curated selection of magical-themed accessories, personalised items, and gifts. The store caters to school needs, parties, birthdays, and everyday treats, with both online shopping and a physical location in Morpeth, Northumberland.
Products
980
Collections
60
Pages
5
Blog Posts
4
CommerceRank Score
Overall store health assessment based on 5 key factors
73/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Jewelry & Accessories Ranking
#12 / 514
Top 2% in category
Category Avg Performance
57
-5 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.1s
Largest Contentful Paint
0.000
Cumulative Layout Shift
104ms
Interaction to Next Paint
Additional Metrics
1.0s
First Contentful Paint
438ms
Time to First Byte
12.0s
Speed Index
Store Audit
Actionable insights compared to 679 Jewelry & Accessories stores
#11 in Jewelry & Accessories
Top 2% of stores
27% above average
980 products vs 770 avg
Faster than 98% of Jewelry & Accessories stores
PageSpeed score: 52/100
Category Benchmarks
Compared to 679 stores in Jewelry & Accessories
27% above average
avg
20% above average
avg
71% below average
avg
85% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
low
Basic content (5 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
Similar Jewelry & Accessories Stores
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About Bella Boos
Bella Boos is a jewelry & accessories ecommerce store built on shopify and operating in CA. The store currently offers 980 products organized across 60 collections, making it larger than average for the jewelry & accessories category.
Theme and Design
Bella Boos uses the Boost theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Bella Boos achieves a performance score of 52/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 88/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Bella Boos uses judge.me for customer reviews and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Jewelry & Accessories category, Bella Boos ranks #11 out of 679 stores we track. This places them in the top 2% of jewelry & accessories stores by product catalog size.
Last scanned
Feb 22, 2026
