404parts
404parts.com
404 Parts is a specialty retailer of genuine OEM General Motors parts and accessories, including wireless phone charging upgrade kits and retrofit solutions for Chevrolet, Cadillac, and GMC vehicles. The store organizes products by vehicle model (such as Escalade) and component categories (exterior, interior, electronics, performance, cargo management, and wheels & tires), offering VIN-verified authenticity guarantees.
Products
892
Collections
258
Pages
3
Blog Posts
10
CommerceRank Score
Overall store health assessment based on 5 key factors
56/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#4062 / 16375
Faster than 75% of stores
Automotive Ranking
#96 / 366
Top 26% in category
Category Avg Performance
58
+9 above avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.2s
Largest Contentful Paint
0.000
Cumulative Layout Shift
74ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 544 Automotive stores
#114 in Automotive
Top 21% of stores
81% below average
892 products vs 4,659 avg
Faster than 74% of Automotive stores
PageSpeed score: 67/100
No BNPL options
60% of Automotive stores offer PayPal
Category Benchmarks
Compared to 544 stores in Automotive
81% below average
avg
111% above average
avg
88% below average
avg
52% below average
avg
Category Intelligence
How 404parts compares to other automotive stores
6%
of Automotive stores use this theme
Insights
- 60% of Automotive stores offer PayPal
Theme & Design
Theme Name
VentureType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 21% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Automotive Stores
Other automotive stores with similar size
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About 404parts
404parts is a automotive ecommerce store built on and operating in NL. The store currently offers 892 products organized across 258 collections, making it comparable in size for the automotive category.
Theme and Design
404parts uses the Venture theme from the Shopify Theme Store. This theme choice is used by 6% of automotive stores.
Performance Analysis
Based on Google PageSpeed Insights, 404parts achieves a performance score of 67/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 87/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, 404parts has not implemented a third-party review platform. Compared to other automotive stores, 60% of automotive stores offer paypal
Competitive Positioning
Within the Automotive category, 404parts ranks #114 out of 544 stores we track. This places them in the top 21% of automotive stores by product catalog size.
Last scanned
Feb 24, 2026
