Minimal
92nails.com
92 Nails is a beauty cosmetics brand specializing in nail products, offering a curated selection of nail polish shades and nail care items. The brand focuses on making professional-quality nail products accessible and convenient for customers who prefer at-home nail care over salon visits.
Products
24
Collections
3
Pages
0
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
40/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
- Add essential pages: About, Contact, FAQ, Shipping & Returns
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#4688 / 16375
Faster than 71% of stores
Beauty & Cosmetics Ranking
#107 / 403
Top 27% in category
Category Avg Performance
56
+10 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#365 in Beauty & Cosmetics
Below 64% of stores
92% below average
24 products vs 315 avg
Faster than 73% of Beauty & Cosmetics stores
PageSpeed score: 66/100
No BNPL options
65% of Beauty & Cosmetics stores offer PayPal
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
92% below average
avg
94% below average
avg
100% below average
avg
89% below average
avg
Category Intelligence
How Minimal compares to other beauty & cosmetics stores
0%
of Beauty & Cosmetics stores use this theme
Insights
- 65% of Beauty & Cosmetics stores offer PayPal
Theme & Design
Theme Name
MinimalType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 64% by catalog size
low
Basic content (0 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Beauty & Cosmetics Stores
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About Minimal
Minimal is a beauty & cosmetics ecommerce store built on and operating in ES. The store currently offers 24 products organized across 3 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
Minimal uses the Minimal theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Minimal achieves a performance score of 66/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 82/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Minimal has not implemented a third-party review platform. Compared to other beauty & cosmetics stores, 65% of beauty & cosmetics stores offer paypal
Competitive Positioning
Within the Beauty & Cosmetics category, Minimal ranks #365 out of 572 stores we track. This places them in the top 64% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 24, 2026