Debut
amazepure.com
Amazepure is a clean beauty brand offering breakthrough nail polish products made mostly from natural water-based gel formulas with odorless and safe ingredients. The store focuses on eco-conscious nail care with patented color activation technology.
Products
10
Collections
3
Pages
4
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
48/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#1381 / 16375
Faster than 92% of stores
Beauty & Cosmetics Ranking
#30 / 403
Top 7% in category
Category Avg Performance
56
+20 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#442 in Beauty & Cosmetics
Below 77% of stores
97% below average
10 products vs 315 avg
Faster than 93% of Beauty & Cosmetics stores
PageSpeed score: 76/100
No BNPL options
65% of Beauty & Cosmetics stores offer PayPal
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
97% below average
avg
94% below average
avg
79% below average
avg
89% below average
avg
Category Intelligence
How Debut compares to other beauty & cosmetics stores
12%
of Beauty & Cosmetics stores use this theme
Insights
- 65% of Beauty & Cosmetics stores offer PayPal
Theme & Design
Theme Name
DebutType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Smaller catalog (bottom 25%)
Top 77% by catalog size
low
Basic content (4 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Beauty & Cosmetics Stores
Other beauty & cosmetics stores with similar size
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About Debut
Debut is a beauty & cosmetics ecommerce store built on and operating in ES. The store currently offers 10 products organized across 3 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
Debut uses the Debut theme from the Shopify Theme Store. This theme choice is used by 12% of beauty & cosmetics stores.
Performance Analysis
Based on Google PageSpeed Insights, Debut achieves a performance score of 76/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 89/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Debut has not implemented a third-party review platform. Compared to other beauty & cosmetics stores, 65% of beauty & cosmetics stores offer paypal
Competitive Positioning
Within the Beauty & Cosmetics category, Debut ranks #442 out of 572 stores we track. This places them in the top 77% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 24, 2026
