Debut Custom [Search Filter] [Volume Boost]
aestainlessdirect.com.au
AE Stainless Direct is an Australian provider of quality stainless steel enclosures and related accessories for industrial and engineering applications. The company offers a range of products including sloping roof enclosures, wall mount enclosures, push button stations, and hinged/bolted enclosures, with expertise in technical specifications such as IP ratings, IK ratings, and compliance with Australian/New Zealand standards.
Products
1,057
Collections
100
Pages
18
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
65/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#8731 / 16375
Faster than 47% of stores
Industrial Ranking
#130 / 226
Top 58% in category
Category Avg Performance
59
-2 below avg
Category Avg LCP
2.1s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.7s
Largest Contentful Paint
0.000
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 311 Industrial stores
#51 in Industrial
Top 16% of stores
10% below average
1,057 products vs 1,173 avg
Slower than 58% of Industrial stores
PageSpeed score: 57/100
No BNPL options
51% of Industrial stores offer PayPal
Category Benchmarks
Compared to 311 stores in Industrial
10% below average
avg
32% above average
avg
18% below average
avg
93% below average
avg
Category Intelligence
How Debut Custom [Search Filter] [Volume Boost] compares to other industrial stores
13%
of Industrial stores use this theme
Insights
- 51% of Industrial stores offer PayPal
Theme & Design
Theme Name
DebutType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 16% by catalog size
low
Basic content (18 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Industrial Stores
Other industrial stores with similar size
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About Debut Custom [Search Filter] [Volume Boost]
Debut Custom [Search Filter] [Volume Boost] is a industrial ecommerce store built on and operating in CL. The store currently offers 1,057 products organized across 100 collections, making it comparable in size for the industrial category.
Theme and Design
Debut Custom [Search Filter] [Volume Boost] uses the Debut theme from the Shopify Theme Store. This theme choice is used by 13% of industrial stores.
Performance Analysis
Based on Google PageSpeed Insights, Debut Custom [Search Filter] [Volume Boost] achieves a performance score of 57/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 90/100 for accessibility and 77/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Debut Custom [Search Filter] [Volume Boost] has not implemented a third-party review platform. Compared to other industrial stores, 51% of industrial stores offer paypal
Competitive Positioning
Within the Industrial category, Debut Custom [Search Filter] [Volume Boost] ranks #51 out of 311 stores we track. This places them in the top 16% of industrial stores by product catalog size.
Last scanned
Feb 24, 2026
