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Alpha

shopify

alpha.coffee

Alpha Coffee is a veteran and woman-owned specialty coffee retailer offering premium, small-batch, fresh-roasted coffee in multiple formats including whole beans, instant sticks, and cups. The brand combines artisan coffee selections with lifestyle merchandise (apparel, drinkware, storage) and commits to social impact by donating 10% of profits to veteran and community causes.

Food & Drink
Showcase
US / USD
judge.me
PayPal +2
Visit Store

Products

134

Collections

38

Pages

50

Blog Posts

18

CommerceRank Score

Overall store health assessment based on 5 key factors

C

60/100

catalog15/25 (Growing)
tech Stack20/20 (Complete)
theme10/15 (Established theme)
content15/15 (Rich)

Store Audit

Actionable insights compared to 1794 Food & Drink stores

#337 in Food & Drink

Top 19% of stores

43% below average

134 products vs 235 avg

Category Benchmarks

Compared to 1794 stores in Food & Drink

Products134 / avg 235

43% below average

avg

Collections38 / avg 34

12% above average

avg

Pages50 / avg 18

178% above average

avg

Blog Posts18 / avg 46

61% below average

avg

Theme & Design

Theme Name

Showcase

Type

Theme Store

Theme Store ID

677

Tech Stack

Platform

shopify

Reviews Platform

judge.me

Payment / Finance

PayPal
Afterpay
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

New (< 3 months)

Since Feb 2026

Market Position

Larger than 75% of category

Top 19% by catalog size

Content Investment

high

Strong content (18 blogs, 50 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Established

InternationalModern Theme

Store Timeline & History

Feb 2026

134 products38 collections50 pages18 blogs

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About Alpha

Alpha is a food & drink ecommerce store built on shopify and operating in US. The store currently offers 134 products organized across 38 collections, making it comparable in size for the food & drink category.

Theme and Design

Alpha uses the Showcase theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, Alpha uses judge.me for customer reviews and offers PayPal, Afterpay, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Food & Drink category, Alpha ranks #337 out of 1794 stores we track. This places them in the top 19% of food & drink stores by product catalog size.

Last scanned

Feb 25, 2026

Alpha | Food & Drink Store Analysis | CommerceRank