Dawn
bassettnut.com
Bassett Nut Co. is a female-owned gourmet food shop established in 1928 in Toledo, Ohio, specializing in custom-flavored and custom-colored popcorn, premium nuts, and chocolate products. The company offers build-your-own boxes, premade flavor boxes, and corporate gift options with over 50 years of tradition in specialty food retail.
Products
132
Collections
8
Pages
14
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#2097 / 16375
Faster than 87% of stores
Food & Drink Ranking
#130 / 1334
Top 10% in category
Category Avg Performance
56
+17 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#341 in Food & Drink
Top 19% of stores
44% below average
132 products vs 235 avg
Faster than 90% of Food & Drink stores
PageSpeed score: 73/100
No BNPL options
52% of Food & Drink stores offer PayPal
Category Benchmarks
Compared to 1794 stores in Food & Drink
44% below average
avg
76% below average
avg
22% below average
avg
93% below average
avg
Category Intelligence
How Dawn compares to other food & drink stores
9%
of Food & Drink stores use this theme
Insights
- 52% of Food & Drink stores offer PayPal
Theme & Design
Theme Name
DawnType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 19% by catalog size
low
Basic content (14 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
Other food & drink stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Dawn
Dawn is a food & drink ecommerce store built on and operating in US. The store currently offers 132 products organized across 8 collections, making it comparable in size for the food & drink category.
Theme and Design
Dawn uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 9% of food & drink stores.
Performance Analysis
Based on Google PageSpeed Insights, Dawn achieves a performance score of 73/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Dawn has not implemented a third-party review platform. Compared to other food & drink stores, 52% of food & drink stores offer paypal
Competitive Positioning
Within the Food & Drink category, Dawn ranks #341 out of 1794 stores we track. This places them in the top 19% of food & drink stores by product catalog size.
Last scanned
Feb 24, 2026