Alpha Theme 2024-25
alphacoffee.com
Alpha Coffee is a veteran and woman-owned specialty coffee retailer offering premium, small-batch, artisan roasted coffee in various formats including whole beans, blends, single origins, organic options, and instant coffee sticks. The store also sells complementary products such as creamers, cocoa, protein items, drinkware, and branded apparel, with 10% of profits supporting veterans, environmental, and community causes.
Performance Needs Attention
This store scores 49/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
134
Collections
38
Pages
50
Blog Posts
18
CommerceRank Score
Overall store health assessment based on 5 key factors
45/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#11996 / 16375
Faster than 27% of stores
Food & Drink Ranking
#972 / 1334
Top 73% in category
Category Avg Performance
56
-7 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.6s
Largest Contentful Paint
0.000
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#335 in Food & Drink
Top 19% of stores
43% below average
134 products vs 235 avg
Slower than 73% of Food & Drink stores
PageSpeed score: 49/100
No BNPL options
52% of Food & Drink stores offer PayPal
Category Benchmarks
Compared to 1794 stores in Food & Drink
43% below average
avg
12% above average
avg
178% above average
avg
61% below average
avg
Category Intelligence
How Alpha Theme 2024-25 compares to other food & drink stores
0%
of Food & Drink stores use this theme
Insights
- 52% of Food & Drink stores offer PayPal
Theme & Design
Theme Name
ShowcaseType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 19% by catalog size
high
Strong content (18 blogs, 50 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
Other food & drink stores with similar size
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About Alpha Theme 2024-25
Alpha Theme 2024-25 is a food & drink ecommerce store built on and operating in US. The store currently offers 134 products organized across 38 collections, making it comparable in size for the food & drink category.
Theme and Design
Alpha Theme 2024-25 uses the Showcase theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Alpha Theme 2024-25 achieves a performance score of 49/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 90/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Alpha Theme 2024-25 has not implemented a third-party review platform. Compared to other food & drink stores, 52% of food & drink stores offer paypal
Competitive Positioning
Within the Food & Drink category, Alpha Theme 2024-25 ranks #335 out of 1794 stores we track. This places them in the top 19% of food & drink stores by product catalog size.
Last scanned
Feb 24, 2026
