amberoak-rural
amberoakrural.com.au
Amberoak Rural is an Australian country clothing and saddlery retailer specializing in western wear, rural apparel, and equestrian equipment. The store also offers rural supplies, prefab sheds, and produce & seeds, positioning itself as a comprehensive destination for country lifestyle needs with both online and in-store shopping options.
Performance Needs Attention
This store scores 36/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
710
Collections
71
Pages
13
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
47/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 21 points below Fashion & Clothing category average (57)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#14796 / 16375
Faster than 10% of stores
Fashion & Clothing Ranking
#2688 / 2989
Top 90% in category
Category Avg Performance
57
-21 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#797 in Fashion & Clothing
Top 18% of stores
13% below average
710 products vs 819 avg
Slower than 90% of Fashion & Clothing stores
PageSpeed score: 36/100
No BNPL options
64% of Fashion & Clothing stores offer PayPal
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
13% below average
avg
24% below average
avg
68% below average
avg
91% below average
avg
Category Intelligence
How amberoak-rural compares to other fashion & clothing stores
Insights
- 64% of Fashion & Clothing stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 18% by catalog size
low
Basic content (13 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About amberoak-rural
amberoak-rural is a fashion & clothing ecommerce store built on and operating in US. The store currently offers 710 products organized across 71 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
amberoak-rural uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, amberoak-rural achieves a performance score of 36/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 78/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, amberoak-rural has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal
Competitive Positioning
Within the Fashion & Clothing category, amberoak-rural ranks #797 out of 4419 stores we track. This places them in the top 18% of fashion & clothing stores by product catalog size.
Last scanned
Feb 24, 2026
