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Apella

shopify

apella.in

General
Craft
US / INR
Visit Store

Products

3,137

Collections

256

Pages

127

Blog Posts

224

CommerceRank Score

Overall store health assessment based on 5 key factors

D

52/100

catalog25/25 (Large catalog)
tech Stack0/20 (Minimal)
theme12/15 (Popular theme)
content15/15 (Rich)

Top Recommendations

  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

Store Audit

Actionable insights compared to 34432 General stores

#1186 in General

Top 3% of stores

296% above average

3,137 products vs 792 avg

No BNPL options

71% of General stores offer PayPal

Category Benchmarks

Compared to 34432 stores in General

Products3,137 / avg 792

296% above average

avg

Collections256 / avg 59

334% above average

avg

Pages127 / avg 20

535% above average

avg

Blog Posts224 / avg 31

623% above average

avg

Category Intelligence

How Apella compares to other general stores

Theme Adoption

0%

of General stores use this theme

Insights

  • 71% of General stores offer PayPal

Theme & Design

Theme Name

Craft

Type

Theme Store

Theme Store ID

1368

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

New (< 3 months)

Since Mar 2026

Market Position

Top 10% largest catalog

Top 3% by catalog size

Content Investment

high

Strong content (224 blogs, 127 pages)

Tech Stack Maturity

Basic stack

No review platform (26% of category uses one)No BNPL detected (79% of category offers BNPL)

Business Sophistication

Developing

InternationalModern Theme

Store Timeline & History

Mar 2026

3,137 products256 collections127 pages224 blogs

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About Apella

Apella is a general ecommerce store built on shopify and operating in US. The store currently offers 3,137 products organized across 256 collections, making it larger than average for the general category.

Theme and Design

Apella uses the Craft theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, Apella has not implemented a third-party review platform. Compared to other general stores, 71% of general stores offer paypal

Competitive Positioning

Within the General category, Apella ranks #1186 out of 34432 stores we track. This places them in the top 3% of general stores by product catalog size.

Last scanned

Mar 26, 2026

Apella | General Store Analysis | CommerceRank