2023 THEME
arielledepinto.com
Arielle de Pinto is a contemporary jewelry brand that specializes in handcrafted chain crochet pieces. Since its debut in 2007, the brand has offered a curated collection of necklaces, bracelets, earrings, rings, and headwear in various finishes including silver, gold, rose gold, and gradient options.
Performance Needs Attention
This store scores 42/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
89
Collections
41
Pages
18
Blog Posts
5
CommerceRank Score
Overall store health assessment based on 5 key factors
41/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 15 points below Jewelry & Accessories category average (57)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#13741 / 16375
Faster than 16% of stores
Jewelry & Accessories Ranking
#440 / 514
Top 86% in category
Category Avg Performance
57
-15 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 679 Jewelry & Accessories stores
#380 in Jewelry & Accessories
Below 56% of stores
88% below average
89 products vs 770 avg
Slower than 86% of Jewelry & Accessories stores
PageSpeed score: 42/100
No BNPL options
61% of Jewelry & Accessories stores offer PayPal
Category Benchmarks
Compared to 679 stores in Jewelry & Accessories
88% below average
avg
18% below average
avg
6% above average
avg
81% below average
avg
Category Intelligence
How 2023 THEME compares to other jewelry & accessories stores
3%
of Jewelry & Accessories stores use this theme
Insights
- 61% of Jewelry & Accessories stores offer PayPal
Theme & Design
Theme Name
BrooklynType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 56% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
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About 2023 THEME
2023 THEME is a jewelry & accessories ecommerce store built on and operating in LT. The store currently offers 89 products organized across 41 collections, making it comparable in size for the jewelry & accessories category.
Theme and Design
2023 THEME uses the Brooklyn theme from the Shopify Theme Store. This theme choice is used by 3% of jewelry & accessories stores.
Performance Analysis
Based on Google PageSpeed Insights, 2023 THEME achieves a performance score of 42/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 88/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, 2023 THEME has not implemented a third-party review platform. Compared to other jewelry & accessories stores, 61% of jewelry & accessories stores offer paypal
Competitive Positioning
Within the Jewelry & Accessories category, 2023 THEME ranks #380 out of 679 stores we track. This places them in the top 56% of jewelry & accessories stores by product catalog size.
Last scanned
Feb 24, 2026
