4/20/2020
babycocolash.com
BabyCoco is a beauty and cosmetics retailer specializing in eyelashes, with additional offerings in merchandise and swimwear. The brand positions itself as a lash-focused beauty store with complementary product categories.
Products
20
Collections
3
Pages
9
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
41/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#8476 / 16375
Faster than 48% of stores
Beauty & Cosmetics Ranking
#181 / 403
Top 45% in category
Category Avg Performance
56
+2 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#383 in Beauty & Cosmetics
Below 67% of stores
94% below average
20 products vs 315 avg
Faster than 55% of Beauty & Cosmetics stores
PageSpeed score: 58/100
No BNPL options
65% of Beauty & Cosmetics stores offer PayPal
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
94% below average
avg
94% below average
avg
53% below average
avg
89% below average
avg
Category Intelligence
How 4/20/2020 compares to other beauty & cosmetics stores
Insights
- 65% of Beauty & Cosmetics stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 67% by catalog size
low
Basic content (9 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Beauty & Cosmetics Stores
Other beauty & cosmetics stores with similar size
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About 4/20/2020
4/20/2020 is a beauty & cosmetics ecommerce store built on and operating in CA. The store currently offers 20 products organized across 3 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
4/20/2020 uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, 4/20/2020 achieves a performance score of 58/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 88/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, 4/20/2020 has not implemented a third-party review platform. Compared to other beauty & cosmetics stores, 65% of beauty & cosmetics stores offer paypal
Competitive Positioning
Within the Beauty & Cosmetics category, 4/20/2020 ranks #383 out of 572 stores we track. This places them in the top 67% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 24, 2026
