debut
bathcityfcshop.com
The official online shop for Bath City Football Club, selling authentic club merchandise including replica adult and women's football shirts, training apparel, accessories, and matchday programmes. The store offers home delivery and click & collect options for supporters.
Products
64
Collections
22
Pages
3
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
47/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#3859 / 16375
Faster than 76% of stores
Sports & Merch Ranking
#3 / 15
Top 20% in category
Category Avg Performance
59
+9 above avg
Category Avg LCP
1.3s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 24 Sports & Merch stores
#21 in Sports & Merch
Below 87% of stores
82% below average
64 products vs 357 avg
Faster than 80% of Sports & Merch stores
PageSpeed score: 68/100
No BNPL options
42% of Sports & Merch stores offer PayPal
Category Benchmarks
Compared to 24 stores in Sports & Merch
82% below average
avg
66% below average
avg
67% below average
avg
57% below average
avg
Category Intelligence
How debut compares to other sports & merch stores
0%
of Sports & Merch stores use this theme
Insights
- 42% of Sports & Merch stores offer PayPal
Theme & Design
Theme Name
DebutType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Smaller catalog (bottom 25%)
Top 87% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Sports & Merch Stores
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About debut
debut is a sports & merch ecommerce store built on and operating in US. The store currently offers 64 products organized across 22 collections, making it comparable in size for the sports & merch category.
Theme and Design
debut uses the Debut theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, debut achieves a performance score of 68/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 96/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, debut has not implemented a third-party review platform. Compared to other sports & merch stores, 42% of sports & merch stores offer paypal
Competitive Positioning
Within the Sports & Merch category, debut ranks #21 out of 24 stores we track. This places them in the top 87% of sports & merch stores by product catalog size.
Last scanned
Feb 24, 2026
