Back to Directory

Debut

beautyhot.com.vn

BeautyHot Vietnam is an official beauty and skincare retailer specializing in premium international cosmetic brands. The store offers a curated selection of skincare products, toners, and beauty items sourced from trusted global brands, with promotions and exclusive offers for Vietnamese customers.

Visit Store

Products

26

Collections

24

Pages

41

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

50/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack0/20 (Minimal)
theme15/15 (Top 5 theme)
content13/15 (Rich)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 25 Feb 2026

Overall Ranking

#6542 / 16375

Faster than 60% of stores

Beauty & Skincare Ranking

#274 / 859

Top 32% in category

Category Avg Performance

54

+8 above avg

Category Avg LCP

2.1s

62

Performance

82

Accessibility

85

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1155 Beauty & Skincare stores

#664 in Beauty & Skincare

Below 57% of stores

94% below average

26 products vs 445 avg

Faster than 68% of Beauty & Skincare stores

PageSpeed score: 62/100

No BNPL options

60% of Beauty & Skincare stores offer PayPal

Category Benchmarks

Compared to 1155 stores in Beauty & Skincare

Products26 / avg 445

94% below average

avg

Collections24 / avg 62

61% below average

avg

Pages41 / avg 33

24% above average

avg

Blog Posts3 / avg 52

94% below average

avg

Category Intelligence

How Debut compares to other beauty & skincare stores

Theme Adoption

9%

of Beauty & Skincare stores use this theme

Insights

  • 60% of Beauty & Skincare stores offer PayPal

Theme & Design

Theme Name

Debut

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 57% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Basic stack

No review platform (39% of category uses one)No BNPL detected (67% of category offers BNPL)

Business Sophistication

Early stage

InternationalLegacy Theme

Store Timeline & History

Feb 2026

26 products24 collections41 pages3 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About Debut

Debut is a beauty & skincare ecommerce store built on and operating in VN. The store currently offers 26 products organized across 24 collections, making it comparable in size for the beauty & skincare category.

Theme and Design

Debut uses the Debut theme from the Shopify Theme Store. This theme choice is used by 9% of beauty & skincare stores.

Performance Analysis

Based on Google PageSpeed Insights, Debut achieves a performance score of 62/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 82/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Debut has not implemented a third-party review platform. Compared to other beauty & skincare stores, 60% of beauty & skincare stores offer paypal

Competitive Positioning

Within the Beauty & Skincare category, Debut ranks #664 out of 1155 stores we track. This places them in the top 57% of beauty & skincare stores by product catalog size.

Last scanned

Feb 24, 2026

Debut | Beauty & Skincare Store Analysis | CommerceRank