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Impulse

bikingbicyclegarage.com

Biking Bicycle Garage is an online bike shop offering new and certified pre-owned bicycles including road bikes, mountain bikes, gravel bikes, triathlon bikes, and e-bikes, along with a comprehensive selection of premium bike components and accessories such as handlebars, brakes, wheels, and saddles.

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Products

2,510

Collections

56

Pages

14

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

C

64/100

performance12/25 (Needs work)
catalog25/25 (Large catalog)
tech Stack0/20 (Minimal)
theme15/15 (Top 5 theme)
content12/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#6339 / 16375

Faster than 61% of stores

Sports & Outdoors Ranking

#248 / 716

Top 35% in category

Category Avg Performance

56

+6 above avg

Category Avg LCP

1.7s

Slower than avg

62

Performance

86

Accessibility

92

SEO

Core Web Vitals

LCPgood

2.0s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

116ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1076 Sports & Outdoors stores

#86 in Sports & Outdoors

Top 8% of stores

157% above average

2,510 products vs 976 avg

Faster than 65% of Sports & Outdoors stores

PageSpeed score: 62/100

No BNPL options

63% of Sports & Outdoors stores offer PayPal

Category Benchmarks

Compared to 1076 stores in Sports & Outdoors

Products2,510 / avg 976

157% above average

avg

Collections56 / avg 153

63% below average

avg

Pages14 / avg 29

52% below average

avg

Blog Posts3 / avg 61

95% below average

avg

Category Intelligence

How Impulse compares to other sports & outdoors stores

Theme Adoption

4%

of Sports & Outdoors stores use this theme

Insights

  • 63% of Sports & Outdoors stores offer PayPal

Theme & Design

Theme Name

Impulse

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Top 10% largest catalog

Top 8% by catalog size

Content Investment

low

Basic content (14 pages)

Tech Stack Maturity

Basic stack

No review platform (29% of category uses one)No BNPL detected (69% of category offers BNPL)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

2,510 products56 collections14 pages3 blogs

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About Impulse

Impulse is a sports & outdoors ecommerce store built on and operating in US. The store currently offers 2,510 products organized across 56 collections, making it larger than average for the sports & outdoors category.

Theme and Design

Impulse uses the Impulse theme from the Shopify Theme Store. This theme choice is used by 4% of sports & outdoors stores.

Performance Analysis

Based on Google PageSpeed Insights, Impulse achieves a performance score of 62/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 86/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Impulse has not implemented a third-party review platform. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal

Competitive Positioning

Within the Sports & Outdoors category, Impulse ranks #86 out of 1076 stores we track. This places them in the top 8% of sports & outdoors stores by product catalog size.

Last scanned

Feb 24, 2026

Impulse | Sports & Outdoors Store Analysis | CommerceRank