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Blackmountain

shopify

blackmountain.bike

Black Mountain is a specialist manufacturer of lightweight, proportionally-designed mountain bikes and balance bikes for children. The brand focuses on high-quality, growing bicycles engineered with British design principles, offering products like their EPOK series alongside accessories and sizing guidance for young riders.

Baby & Kids
Bespoke
GB / GBP
PayPal
Visit Store

Performance Needs Attention

This store scores 33/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

117

Collections

7

Pages

24

Blog Posts

93

CommerceRank Score

Overall store health assessment based on 5 key factors

D

53/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content13/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 23 points below Baby & Kids category average (56)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#15265 / 16375

Faster than 7% of stores

Baby & Kids Ranking

#380 / 402

Top 95% in category

Category Avg Performance

56

-23 below avg

Category Avg LCP

1.7s

33

Performance

71

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIpoor

10.2s

Speed Index

Store Audit

Actionable insights compared to 575 Baby & Kids stores

#260 in Baby & Kids

Above average (top 45%)

81% below average

117 products vs 612 avg

Slower than 95% of Baby & Kids stores

PageSpeed score: 33/100

Category Benchmarks

Compared to 575 stores in Baby & Kids

Products117 / avg 612

81% below average

avg

Collections7 / avg 95

93% below average

avg

Pages24 / avg 19

26% above average

avg

Blog Posts93 / avg 33

182% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Above average catalog size

Top 45% by catalog size

Content Investment

high

Strong content (93 blogs, 24 pages)

Tech Stack Maturity

Developing stack

No review platform (29% of category uses one)

Business Sophistication

Developing

Store Timeline & History

Feb 2026

117 products7 collections24 pages93 blogs

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About Blackmountain

Blackmountain is a baby & kids ecommerce store built on shopify and operating in GB. The store currently offers 117 products organized across 7 collections, making it comparable in size for the baby & kids category.

Theme and Design

Blackmountain uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Blackmountain achieves a performance score of 33/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 71/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Blackmountain has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Baby & Kids category, Blackmountain ranks #260 out of 575 stores we track. This places them in the top 45% of baby & kids stores by product catalog size.

Last scanned

Feb 19, 2026

Blackmountain | Baby & Kids Store Analysis | CommerceRank