CURRENT THEME
blanda-beauty.de
Blanda Beauty is a German online shop specializing in natural cosmetics and skincare products from over 100 curated brands. The store offers a comprehensive selection of natural beauty products including facial care, makeup, body care, haircare, and fragrances, with a focus on modern, innovative formulations derived from nature.
Products
2,886
Collections
399
Pages
22
Blog Posts
106
CommerceRank Score
Overall store health assessment based on 5 key factors
67/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#4539 / 16375
Faster than 72% of stores
Beauty & Skincare Ranking
#198 / 859
Top 23% in category
Category Avg Performance
54
+12 above avg
Category Avg LCP
2.1s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.2s
Largest Contentful Paint
0.020
Cumulative Layout Shift
146ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#25 in Beauty & Skincare
Top 2% of stores
549% above average
2,886 products vs 445 avg
Faster than 77% of Beauty & Skincare stores
PageSpeed score: 66/100
No BNPL options
60% of Beauty & Skincare stores offer PayPal
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
549% above average
avg
544% above average
avg
33% below average
avg
104% above average
avg
Category Intelligence
How CURRENT THEME compares to other beauty & skincare stores
0%
of Beauty & Skincare stores use this theme
Insights
- 60% of Beauty & Skincare stores offer PayPal
Theme & Design
Theme Name
ImpulseType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Top 10% largest catalog
Top 2% by catalog size
high
Strong content (106 blogs, 22 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Beauty & Skincare Stores
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About CURRENT THEME
CURRENT THEME is a beauty & skincare ecommerce store built on and operating in DE. The store currently offers 2,886 products organized across 399 collections, making it larger than average for the beauty & skincare category.
Theme and Design
CURRENT THEME uses the Impulse theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, CURRENT THEME achieves a performance score of 66/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 89/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, CURRENT THEME has not implemented a third-party review platform. Compared to other beauty & skincare stores, 60% of beauty & skincare stores offer paypal
Competitive Positioning
Within the Beauty & Skincare category, CURRENT THEME ranks #25 out of 1155 stores we track. This places them in the top 2% of beauty & skincare stores by product catalog size.
Last scanned
Feb 24, 2026
