Brandprogression
brandprogression.co.uk
Progress Running Club is a London-based independent running store and community offering running footwear, athletic clothing, and accessories. The store stocks its own label alongside curated selections from major brands including Nike, Saucony, Carhartt WIP, and Adidas, with categories spanning race day gear, outerwear, and running-specific products like fuel and hydration.
Products
486
Collections
93
Pages
5
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
58/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#3980 / 16375
Faster than 76% of stores
Sports & Outdoors Ranking
#153 / 716
Top 21% in category
Category Avg Performance
56
+11 above avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.2s
Largest Contentful Paint
0.000
Cumulative Layout Shift
144ms
Interaction to Next Paint
Additional Metrics
0.8s
First Contentful Paint
328ms
Time to First Byte
4.6s
Speed Index
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#273 in Sports & Outdoors
Top 25% of stores
50% below average
486 products vs 976 avg
Faster than 79% of Sports & Outdoors stores
PageSpeed score: 67/100
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
50% below average
avg
39% below average
avg
83% below average
avg
95% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Larger than 75% of category
Top 25% by catalog size
low
Basic content (5 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Brandprogression
Brandprogression is a sports & outdoors ecommerce store built on shopify and operating in GB. The store currently offers 486 products organized across 93 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Brandprogression uses the Reformation theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Brandprogression achieves a performance score of 67/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 95/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Brandprogression has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Brandprogression ranks #273 out of 1076 stores we track. This places them in the top 25% of sports & outdoors stores by product catalog size.
Last scanned
Feb 19, 2026
