Braun Bueffel
braun-bueffel.ch
Braun Büffel is a German leather goods manufacturer selling high-quality leather wallets, bags, and accessories for both men and women. The store offers a range of products including portemonnaies, business bags, crossbody bags, travel cases, and leather accessories, positioning itself as a premium leather goods retailer with heritage dating back to 1887.
Products
538
Collections
199
Pages
45
Blog Posts
67
CommerceRank Score
Overall store health assessment based on 5 key factors
67/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#8804 / 16375
Faster than 46% of stores
Jewelry & Accessories Ranking
#285 / 514
Top 55% in category
Category Avg Performance
57
+0 above avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.7s
Largest Contentful Paint
0.000
Cumulative Layout Shift
95ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 679 Jewelry & Accessories stores
#131 in Jewelry & Accessories
Top 19% of stores
30% below average
538 products vs 770 avg
Slower than 55% of Jewelry & Accessories stores
PageSpeed score: 57/100
Category Benchmarks
Compared to 679 stores in Jewelry & Accessories
30% below average
avg
298% above average
avg
165% above average
avg
158% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 19% by catalog size
high
Strong content (67 blogs, 45 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
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About Braun Bueffel
Braun Bueffel is a jewelry & accessories ecommerce store built on Shopify and operating in CH. The store currently offers 538 products organized across 199 collections, making it comparable in size for the jewelry & accessories category.
Theme and Design
Braun Bueffel uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Braun Bueffel achieves a performance score of 57/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 77/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Braun Bueffel has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Jewelry & Accessories category, Braun Bueffel ranks #131 out of 679 stores we track. This places them in the top 19% of jewelry & accessories stores by product catalog size.
Last scanned
Feb 25, 2026
