Products
224
Collections
21
Pages
4
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
48/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Consider BNPL options to increase average order value
Store Audit
Actionable insights compared to 34432 General stores
#9636 in General
Above average (top 28%)
72% below average
224 products vs 792 avg
No BNPL options
71% of General stores offer PayPal
Category Benchmarks
Compared to 34432 stores in General
72% below average
avg
64% below average
avg
80% below average
avg
94% below average
avg
Category Intelligence
How Broughtonandco compares to other general stores
4%
of General stores use Yotpo
2%
of General stores use this theme
Insights
- 71% of General stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Mar 2026
Above average catalog size
Top 28% by catalog size
low
Basic content (4 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Mar 2026
Similar General Stores
Other general stores with similar size
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About Broughtonandco
Broughtonandco is a general ecommerce store built on shopify and operating in GB. The store currently offers 224 products organized across 21 collections, making it comparable in size for the general category.
Theme and Design
Broughtonandco uses the Brooklyn theme from the Shopify Theme Store. This theme choice is used by 2% of general stores.
Tech Stack
Beyond the core Shopify platform, Broughtonandco uses Yotpo for customer reviews. Compared to other general stores, 71% of general stores offer paypal
Competitive Positioning
Within the General category, Broughtonandco ranks #9636 out of 34432 stores we track. This places them in the top 28% of general stores by product catalog size.
Last scanned
Mar 26, 2026
