Bumbabae
bumbabae.com
Bumbabae is a sleepwear and bedding retailer specializing in ultra-soft, breathable matching pajamas for babies, kids, and adults, along with coordinating cozy bedding. The brand focuses on comfortable, family-oriented sleepwear designed for shared comfort moments between children and caregivers.
Products
60
Collections
21
Pages
7
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
49/100
Top Recommendations
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 25 Feb 2026
Overall Ranking
#1664 / 16375
Faster than 90% of stores
Baby & Kids Ranking
#29 / 402
Top 7% in category
Category Avg Performance
56
+19 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 575 Baby & Kids stores
#343 in Baby & Kids
Below 60% of stores
90% below average
60 products vs 612 avg
Faster than 93% of Baby & Kids stores
PageSpeed score: 75/100
No BNPL options
64% of Baby & Kids stores offer PayPal
Category Benchmarks
Compared to 575 stores in Baby & Kids
90% below average
avg
78% below average
avg
63% below average
avg
91% below average
avg
Category Intelligence
How Bumbabae compares to other baby & kids stores
0%
of Baby & Kids stores use this theme
Insights
- 64% of Baby & Kids stores offer PayPal
Theme & Design
Tech Stack
Platform
Shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 60% by catalog size
low
Basic content (7 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Baby & Kids Stores
Other baby & kids stores with similar size
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About Bumbabae
Bumbabae is a baby & kids ecommerce store built on Shopify and operating in SG. The store currently offers 60 products organized across 21 collections, making it comparable in size for the baby & kids category.
Theme and Design
Bumbabae uses the Satoshi theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Bumbabae achieves a performance score of 75/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 90/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Bumbabae has not implemented a third-party review platform. Compared to other baby & kids stores, 64% of baby & kids stores offer paypal
Competitive Positioning
Within the Baby & Kids category, Bumbabae ranks #343 out of 575 stores we track. This places them in the top 60% of baby & kids stores by product catalog size.
Last scanned
Feb 25, 2026
