Butterflydesigns
butterflydesigns.co.uk
Butterfly Designs is a handmade personalized gift retailer offering custom items for special occasions, particularly anniversary gifts and wedding stationery. Their product range includes personalized anniversary cards and frames available for every year of marriage, plus wedding invitations in various designs and colours.
Products
1,648
Collections
142
Pages
3
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
90/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Gifts & Hampers Ranking
#1 / 868
Top 0% in category
Category Avg Performance
59
+11 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
5.1s
Speed Index
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#3 in Gifts & Hampers
Top 0% of stores
59% above average
1,648 products vs 1,035 avg
Faster than 100% of Gifts & Hampers stores
PageSpeed score: 70/100
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
59% above average
avg
80% above average
avg
92% below average
avg
94% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
Similar Gifts & Hampers Stores
Other gifts & hampers stores with similar size
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About Butterflydesigns
Butterflydesigns is a gifts & hampers ecommerce store built on shopify and operating in GB. The store currently offers 1,648 products organized across 142 collections, making it larger than average for the gifts & hampers category.
Theme and Design
Butterflydesigns uses the Debut theme from the Shopify Theme Store. This theme choice is used by 12% of gifts & hampers stores.
Performance Analysis
Based on Google PageSpeed Insights, Butterflydesigns achieves a performance score of 70/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 100/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Butterflydesigns uses TrustPilot for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Gifts & Hampers category, Butterflydesigns ranks #3 out of 1277 stores we track. This places them in the top 0% of gifts & hampers stores by product catalog size.
Last scanned
Feb 22, 2026
