Capri
capri.nyc
CAPRI.NYC specializes in fine jewelry featuring lab-created diamonds and gemstones set in 14k and 18k white gold. Their product range includes engagement rings, earrings, bracelets, pendants, necklaces, and hoops, all certified by IGI and marketed as sustainable alternatives to mined diamonds.
Products
48
Collections
6
Pages
2
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
45/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#7652 / 16375
Faster than 53% of stores
Jewellery & Watches Ranking
#353 / 758
Top 47% in category
Category Avg Performance
57
+3 above avg
Category Avg LCP
1.8s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.0s
Largest Contentful Paint
0.000
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1082 Jewellery & Watches stores
#839 in Jewellery & Watches
Below 78% of stores
94% below average
48 products vs 802 avg
Faster than 53% of Jewellery & Watches stores
PageSpeed score: 60/100
No BNPL options
64% of Jewellery & Watches stores offer PayPal
Category Benchmarks
Compared to 1082 stores in Jewellery & Watches
94% below average
avg
92% below average
avg
93% below average
avg
93% below average
avg
Category Intelligence
How Capri compares to other jewellery & watches stores
11%
of Jewellery & Watches stores use this theme
Insights
- 64% of Jewellery & Watches stores offer PayPal
Theme & Design
Tech Stack
Platform
Shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Smaller catalog (bottom 25%)
Top 78% by catalog size
low
Basic content (2 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
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About Capri
Capri is a jewellery & watches ecommerce store built on Shopify and operating in US. The store currently offers 48 products organized across 6 collections, making it comparable in size for the jewellery & watches category.
Theme and Design
Capri uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 11% of jewellery & watches stores.
Performance Analysis
Based on Google PageSpeed Insights, Capri achieves a performance score of 60/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Capri has not implemented a third-party review platform. Compared to other jewellery & watches stores, 64% of jewellery & watches stores offer paypal
Competitive Positioning
Within the Jewellery & Watches category, Capri ranks #839 out of 1082 stores we track. This places them in the top 78% of jewellery & watches stores by product catalog size.
Last scanned
Feb 25, 2026