Captcarichardson
captcarichardson.com
CA Richardson's Fishing Lures is a specialized ecommerce store offering custom-designed fishing lures and related products created by Captain CA Richardson. The store features multiple product lines including custom hard baits (17MR, 18MR, 27MR models), soft plastics, signature spoons, and fishing-themed apparel such as shirts, hats, and belts.
Products
122
Collections
61
Pages
16
Blog Posts
4
CommerceRank Score
Overall store health assessment based on 5 key factors
65/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#10692 / 16375
Faster than 35% of stores
Fishing Ranking
#57 / 90
Top 63% in category
Category Avg Performance
56
-3 below avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 129 Fishing stores
#48 in Fishing
Above average (top 37%)
94% below average
122 products vs 2,112 avg
Slower than 63% of Fishing stores
PageSpeed score: 53/100
Category Benchmarks
Compared to 129 stores in Fishing
94% below average
avg
97% below average
avg
92% below average
avg
99% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 37% by catalog size
low
Basic content (16 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Fishing Stores
Other fishing stores with similar size
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About Captcarichardson
Captcarichardson is a fishing ecommerce store built on Shopify and operating in US. The store currently offers 122 products organized across 61 collections, making it comparable in size for the fishing category.
Theme and Design
Captcarichardson uses the Impulse theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Captcarichardson achieves a performance score of 53/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 88/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Captcarichardson has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Fishing category, Captcarichardson ranks #48 out of 129 stores we track. This places them in the top 37% of fishing stores by product catalog size.
Last scanned
Feb 25, 2026
