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Carrieelizabeth

shopify

carrieelizabeth.co.uk

Carrie Elizabeth is a jewellery brand specializing in beautifully handcrafted silver and gold jewellery including necklaces, rings, earrings, charms, and watches. The store offers personalized and customizable pieces such as birthstone, initial, fingerprint, and engraved jewellery, with collections ranging from vintage-inspired designs to contemporary styles suitable for various occasions and milestones.

Jewellery & Watches
Stiletto
US / USD
TrustPilot
Pipe +3
Visit Store

Performance Needs Attention

This store scores 30/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

669

+2

Collections

259

Pages

143

-1

Blog Posts

187

CommerceRank Score

Overall store health assessment based on 5 key factors

B

70/100

performance5/25 (Poor)
catalog20/25 (Established)
tech Stack20/20 (Complete)
theme10/15 (Established theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 27 points below Jewellery & Watches category average (57)

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#15603 / 16375

Faster than 5% of stores

Jewellery & Watches Ranking

#729 / 758

Top 96% in category

Category Avg Performance

57

-27 below avg

Category Avg LCP

1.8s

Slower than avg

30

Performance

92

Accessibility

92

SEO

Core Web Vitals

LCPgood

2.3s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

120ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.2s

First Contentful Paint

TTFBgood

371ms

Time to First Byte

SIpoor

13.7s

Speed Index

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#204 in Jewellery & Watches

Top 19% of stores

17% below average

669 products vs 802 avg

Slower than 96% of Jewellery & Watches stores

PageSpeed score: 30/100

+2 products

Over the past month

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products669 / avg 802

17% below average

avg

Collections259 / avg 72

260% above average

avg

Pages143 / avg 28

411% above average

avg

Blog Posts187 / avg 46

307% above average

avg

Theme & Design

Theme Name

Stiletto

Type

Theme Store

Theme Store ID

1621

Tech Stack

Platform

shopify

Reviews Platform

TrustPilot

Payment / Finance

Pipe
PayPal
Klarna
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Larger than 75% of category

Top 19% by catalog size

Content Investment

high

Strong content (187 blogs, 143 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Mature

InternationalModern Theme

Store Timeline & History

Feb 2026

669 products259 collections143 pages187 blogs

Feb 2026

667 products259 collections144 pages187 blogs

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About Carrieelizabeth

Carrieelizabeth is a jewellery & watches ecommerce store built on shopify and operating in US. The store currently offers 669 products organized across 259 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Carrieelizabeth uses the Stiletto theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Carrieelizabeth achieves a performance score of 30/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 92/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Carrieelizabeth uses TrustPilot for customer reviews and offers Pipe, PayPal, Klarna, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Carrieelizabeth ranks #204 out of 1082 stores we track. This places them in the top 19% of jewellery & watches stores by product catalog size. Over the past month, the store has grown its catalog by 2 products.

Last scanned

Feb 20, 2026

Carrieelizabeth | Jewellery & Watches Store Analysis | CommerceRank