Back to Directory

Charles

shopify

charles.clothing

Charles Sportswear is a specialized retailer offering quality basketball apparel, team uniforms, practice jerseys, and sports accessories. The store partners with established basketball brands including Spalding and UnderArmour, and serves Belgian basketball clubs, academies, and teams with custom uniform solutions and training gear.

Visit Store

Products

4,862

Collections

139

Pages

26

Blog Posts

5

CommerceRank Score

Overall store health assessment based on 5 key factors

D

39/100

authority2/40 (Low)
performance15/25 (Needs work)
catalog14/15 (Large)
growth8/15 (Stable)
tech Stack0/5 (Minimal)

Top Recommendations

  • Improve PageSpeed to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

Store Audit

Actionable insights compared to 213 Sports & Fitness stores

#5 in Sports & Fitness

Top 2% of stores

816% above average

4,862 products vs 531 avg

No BNPL options

70% of Sports & Fitness stores offer PayPal

Category Benchmarks

Compared to 213 stores in Sports & Fitness

Products4,862 / avg 531

816% above average

avg

Collections139 / avg 54

157% above average

avg

Pages26 / avg 20

30% above average

avg

Blog Posts5 / avg 23

78% below average

avg

Domain Authority

Backlink strength & referring domains

5/ 100

Referring Domains

1

Total Links

1

Top Linking Domains

  • basketballbelgium.be1

Data via Crawly Backlink Checker

Category Intelligence

How Charles compares to other sports & fitness stores

Insights

  • 70% of Sports & Fitness stores offer PayPal

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Top 10% largest catalog

Top 2% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Basic stack

No review platform (24% of category uses one)No BNPL detected (79% of category offers BNPL)

Business Sophistication

Emerging

International

Store Timeline & History

Feb 2026

4,862 products139 collections26 pages5 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About Charles

Charles is a sports & fitness ecommerce store built on shopify and operating in US. The store currently offers 4,862 products organized across 139 collections, making it larger than average for the sports & fitness category.

Theme and Design

Charles uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, Charles has not implemented a third-party review platform. Compared to other sports & fitness stores, 70% of sports & fitness stores offer paypal

Competitive Positioning

Within the Sports & Fitness category, Charles ranks #5 out of 213 stores we track. This places them in the top 2% of sports & fitness stores by product catalog size.

Last scanned