Back to Directory

Closeparent

shopify

closeparent.com

Close Parent is an eco-friendly baby products retailer offering award-winning reusable Pop-in cloth nappies, nappy wraps, bundles, and complementary baby essentials including bibs, breast pads, swim accessories, and toddler clothing. The brand emphasizes sustainability through washable, reusable alternatives to disposable baby products.

Baby & Kids
Impulse
GB / GBP
PayPal +1
Visit Store

Products

100

Collections

174

Pages

38

Blog Posts

20

CommerceRank Score

Overall store health assessment based on 5 key factors

C

55/100

catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content15/15 (Rich)

Top Recommendations

  • Add a reviews platform to build customer trust

Store Audit

Actionable insights compared to 575 Baby & Kids stores

#276 in Baby & Kids

Above average (top 48%)

84% below average

100 products vs 612 avg

Category Benchmarks

Compared to 575 stores in Baby & Kids

Products100 / avg 612

84% below average

avg

Collections174 / avg 95

83% above average

avg

Pages38 / avg 19

100% above average

avg

Blog Posts20 / avg 33

39% below average

avg

Theme & Design

Theme Name

Impulse

Type

Theme Store

Theme Store ID

857

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Klarna

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

New (< 3 months)

Since Mar 2026

Market Position

Above average catalog size

Top 48% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Mature stack

No review platform (29% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Mar 2026

100 products174 collections38 pages20 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About Closeparent

Closeparent is a baby & kids ecommerce store built on shopify and operating in GB. The store currently offers 100 products organized across 174 collections, making it comparable in size for the baby & kids category.

Theme and Design

Closeparent uses the Impulse theme from the Shopify Theme Store. This theme choice is used by 5% of baby & kids stores.

Tech Stack

Beyond the core Shopify platform, Closeparent has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.

Competitive Positioning

Within the Baby & Kids category, Closeparent ranks #276 out of 575 stores we track. This places them in the top 48% of baby & kids stores by product catalog size.

Last scanned

Mar 12, 2026

Closeparent | Baby & Kids Store Analysis | CommerceRank