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Cole And Son

shopify

cole-and-son.com

Cole & Son is a luxury homeware brand specializing in designer wallpapers and fabrics since 1875. The store offers an extensive collection of premium wallcoverings and textiles, including collaborations with renowned designers like Vivienne Westwood and Fornasetti, catering to high-end interior design and home decoration.

Homeware
Envy
GB / GBP
Visit Store

Products

372

Collections

103

Pages

38

Blog Posts

22

CommerceRank Score

Overall store health assessment based on 5 key factors

D

40/100

catalog15/25 (Growing)
tech Stack0/20 (Minimal)
theme10/15 (Established theme)
content15/15 (Rich)

Top Recommendations

  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

Store Audit

Actionable insights compared to 673 Homeware stores

#2 in Homeware

Top 0% of stores

59% below average

372 products vs 898 avg

No BNPL options

66% of Homeware stores offer PayPal

Category Benchmarks

Compared to 673 stores in Homeware

Products372 / avg 898

59% below average

avg

Collections103 / avg 78

32% above average

avg

Pages38 / avg 20

90% above average

avg

Blog Posts22 / avg 29

24% below average

avg

Category Intelligence

How Cole And Son compares to other homeware stores

Theme Adoption

0%

of Homeware stores use this theme

Insights

  • 66% of Homeware stores offer PayPal

Theme & Design

Theme Name

Envy

Type

Theme Store

Theme Store ID

411

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 0% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Basic stack

No review platform (28% of category uses one)No BNPL detected (71% of category offers BNPL)

Business Sophistication

Early stage

Modern Theme

Store Timeline & History

Feb 2026

372 products103 collections38 pages22 blogs

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About Cole And Son

Cole And Son is a homeware ecommerce store built on shopify and operating in GB. The store currently offers 372 products organized across 103 collections, making it comparable in size for the homeware category.

Theme and Design

Cole And Son uses the Envy theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, Cole And Son has not implemented a third-party review platform. Compared to other homeware stores, 66% of homeware stores offer paypal

Competitive Positioning

Within the Homeware category, Cole And Son ranks #2 out of 673 stores we track. This places them in the top 0% of homeware stores by product catalog size.

Last scanned

Feb 23, 2026

Cole And Son | Homeware Store Analysis | CommerceRank