Crummskinandbeauty
crummskinandbeauty.com
CRU-MM Skin + Beauty is a facial studio offering skincare services and products specifically tailored to meet the needs of men and women of color, with a focus on preventative skincare and dermatological treatments.
Products
2
Collections
2
Pages
12
Blog Posts
5
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Expand product catalog to improve store authority
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#861 / 16375
Faster than 95% of stores
Beauty & Skincare Ranking
#39 / 859
Top 5% in category
Category Avg Performance
54
+26 above avg
Category Avg LCP
2.1s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#1035 in Beauty & Skincare
Below 90% of stores
100% below average
2 products vs 445 avg
Faster than 95% of Beauty & Skincare stores
PageSpeed score: 80/100
No BNPL options
60% of Beauty & Skincare stores offer PayPal
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
100% below average
avg
97% below average
avg
64% below average
avg
90% below average
avg
Category Intelligence
How Crummskinandbeauty compares to other beauty & skincare stores
16%
of Beauty & Skincare stores use judge.me
9%
of Beauty & Skincare stores use this theme
Insights
- 60% of Beauty & Skincare stores offer PayPal
Theme & Design
Tech Stack
Platform
Shopify
Reviews Platform
judge.me
Business Profile
Store maturity and operational indicators
Stable
Unknown
Smaller catalog (bottom 25%)
Top 90% by catalog size
low
Basic content (12 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Beauty & Skincare Stores
Other beauty & skincare stores with similar size
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About Crummskinandbeauty
Crummskinandbeauty is a beauty & skincare ecommerce store built on Shopify and operating in US. The store currently offers 2 products organized across 2 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Crummskinandbeauty uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 9% of beauty & skincare stores.
Performance Analysis
Based on Google PageSpeed Insights, Crummskinandbeauty achieves a performance score of 80/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 87/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Crummskinandbeauty uses judge.me for customer reviews. Compared to other beauty & skincare stores, 60% of beauty & skincare stores offer paypal
Competitive Positioning
Within the Beauty & Skincare category, Crummskinandbeauty ranks #1035 out of 1155 stores we track. This places them in the top 90% of beauty & skincare stores by product catalog size.
Last scanned
Feb 25, 2026
