Danielandsofia
danielandsofia.com.au
Daniel and Sofia is an online boutique specializing in high-quality, timeless and classic clothing and accessories for children aged 0 to 10 years old, featuring collections for newborns, babies, and young children with categories including dresses, rompers, cardigans, shoes, and swimwear.
Products
367
Collections
52
Pages
11
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
71/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#7820 / 16375
Faster than 52% of stores
Baby & Kids Ranking
#165 / 402
Top 41% in category
Category Avg Performance
56
+3 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 575 Baby & Kids stores
#154 in Baby & Kids
Above average (top 27%)
40% below average
367 products vs 612 avg
Faster than 59% of Baby & Kids stores
PageSpeed score: 59/100
Category Benchmarks
Compared to 575 stores in Baby & Kids
40% below average
avg
45% below average
avg
42% below average
avg
94% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 27% by catalog size
low
Basic content (11 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Baby & Kids Stores
Other baby & kids stores with similar size
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About Danielandsofia
Danielandsofia is a baby & kids ecommerce store built on Shopify and operating in SE. The store currently offers 367 products organized across 52 collections, making it comparable in size for the baby & kids category.
Theme and Design
Danielandsofia uses the Minimal theme from the Shopify Theme Store. This theme choice is used by 2% of baby & kids stores.
Performance Analysis
Based on Google PageSpeed Insights, Danielandsofia achieves a performance score of 59/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 84/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Danielandsofia uses Yotpo for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Baby & Kids category, Danielandsofia ranks #154 out of 575 stores we track. This places them in the top 27% of baby & kids stores by product catalog size.
Last scanned
Feb 25, 2026
