Debmoffett Hall
debmoffett-hall.com
Deb Moffett-Hall offers beading patterns, tools, and supplies for peyote beading and related beadcraft techniques. The store features charted patterns, instructional systems like Quick Start Peyote, beading kits, and specialty items including 3D peyote stars and ornaments, along with retail and wholesale options.
Products
599
Collections
21
Pages
18
Blog Posts
34
CommerceRank Score
Overall store health assessment based on 5 key factors
72/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#5909 / 16375
Faster than 64% of stores
Arts & Crafts Ranking
#317 / 708
Top 45% in category
Category Avg Performance
60
+3 above avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1004 Arts & Crafts stores
#239 in Arts & Crafts
Top 24% of stores
37% below average
599 products vs 948 avg
Faster than 55% of Arts & Crafts stores
PageSpeed score: 63/100
Category Benchmarks
Compared to 1004 stores in Arts & Crafts
37% below average
avg
58% below average
avg
20% above average
avg
6% above average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 24% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Debmoffett Hall
Debmoffett Hall is a arts & crafts ecommerce store built on Shopify and operating in US. The store currently offers 599 products organized across 21 collections, making it comparable in size for the arts & crafts category.
Theme and Design
Debmoffett Hall uses the Debut theme from the Shopify Theme Store. This theme choice is used by 12% of arts & crafts stores.
Performance Analysis
Based on Google PageSpeed Insights, Debmoffett Hall achieves a performance score of 63/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 95/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Debmoffett Hall has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Arts & Crafts category, Debmoffett Hall ranks #239 out of 1004 stores we track. This places them in the top 24% of arts & crafts stores by product catalog size.
Last scanned
Feb 25, 2026
