Designbyathena
designbyathena.com
DesignbyAthena is a jewelry retailer offering curated collections of rings, necklaces, bracelets, earrings, anklets, and body jewelry. The brand features multiple signature collections and offers personalized shopping experiences including in-store appointments and custom jewelry services.
Performance Needs Attention
This store scores 44/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
257
Collections
18
Pages
21
Blog Posts
22
CommerceRank Score
Overall store health assessment based on 5 key factors
54/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 13 points below Jewellery & Watches category average (57)
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#13174 / 16375
Faster than 20% of stores
Jewellery & Watches Ranking
#620 / 758
Top 82% in category
Category Avg Performance
57
-13 below avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
7.3s
Speed Index
Store Audit
Actionable insights compared to 1082 Jewellery & Watches stores
#429 in Jewellery & Watches
Above average (top 40%)
68% below average
257 products vs 802 avg
Slower than 82% of Jewellery & Watches stores
PageSpeed score: 44/100
No BNPL options
64% of Jewellery & Watches stores offer PayPal
Category Benchmarks
Compared to 1082 stores in Jewellery & Watches
68% below average
avg
75% below average
avg
25% below average
avg
52% below average
avg
Category Intelligence
How Designbyathena compares to other jewellery & watches stores
11%
of Jewellery & Watches stores use judge.me
0%
of Jewellery & Watches stores use this theme
Insights
- 64% of Jewellery & Watches stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Above average catalog size
Top 40% by catalog size
low
Basic content (21 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Designbyathena
Designbyathena is a jewellery & watches ecommerce store built on shopify and operating in DE. The store currently offers 257 products organized across 18 collections, making it comparable in size for the jewellery & watches category.
Theme and Design
Designbyathena uses the Palo Alto theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Designbyathena achieves a performance score of 44/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 84/100 for accessibility and 77/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Designbyathena uses judge.me for customer reviews. Compared to other jewellery & watches stores, 64% of jewellery & watches stores offer paypal
Competitive Positioning
Within the Jewellery & Watches category, Designbyathena ranks #429 out of 1082 stores we track. This places them in the top 40% of jewellery & watches stores by product catalog size.
Last scanned
Feb 20, 2026
